Bummis has just introduced a brand new point of purchase display that makes it easy for stores to introduce and sell a line of cloth diapers and accessories.
It’s an eye catching wooden display that shows off these bright and colorful products and packaging. Being long time retailers themselves, the team at Bummis understands the specific display issues of cloth diapers. A tidy and well lit display that showcases the attractiveness of the products will enhance your sales enormously.
Not only are Bummis diapering products and packaging great looking, with fun prints and stand-out graphics, but they are totally practical and economical for new parents as well! The award winning Organic Cotton Diaper Kit comes with everything parents need to start diapering their babies right away. Included are diapers, waterproof covers, a hanging diaper pail, reusable and flushable liners. No need for the retailer to figure out what a parent would need to start using cloth diapers! It’s all in the Kit, along with a detailed user guide that shows how to use and wash the diaper system - plus a toll free number for support!
Parents will love the convenience of the flushable liners in the Kit, and will come back to your store on a regular basis to purchase more. This represents a great opportunity for repeat sales! Retailers even have the option of purchasing a “fully loaded” POP display which includes all the products Bummis considers as necessities for successful cloth diapering. These include all the products that are repeat sales and add-ons to the boxed set, like the Swimmi (an iParenting Media Hot product award winner).
Bummis is known in the industry for their focus on making it easy for retailers to sell cloth diapers – by providing great products, tons of advertising, super customer support, and … healthy margins! None of the MSRPs on their products fall below a 45% profit margin for the retailer. “We know how important a healthy profit is for the retailer,” says Betsy Thomas, president of Bummis.” Our products already represent considerable cost savings for parents and it is important to us to make sure the retailer is able to sustain their operation with decent profits”.
About Bummis
Bummis has a strong base in the North American as well as several overseas markets. They have been manufacturing in North America since 1988, and have offices in Montreal, Quebec and Morristown, NY.
